“If you’re not different. You’re the same.”
I’ve been learning a lot about marketing and branding recently as I’m creating an app. So much so, that I just changed my iPhone background to Apple’s “Think Different” ad copy. If you’re interested, check out the video where Ken Segall explains the inspiration behind the campaign.
Also, I’ll be tweeting a few of the other awesome marketing articles I read over the last week. Cheers!
Source: wrdbnr


Opponents usually begin by framing the brown eyed, perfect haired Mitt as an elitist. They worry that private-equity firms, hedge funds, and venture capital firms are among the financial institutions favoring an elite club of investors. This is partially true; not everyone can “do God’s work”, but most can still get involved in the asset class. 