Professional Looking Social Networks - Facebook, Twitter, and LinkedIn
There are three major social networks in the US market: Facebook, Linkedin, and Twitter. The benefits of social media present great opportunities and threats. This post explains how I balance social, privacy, fun, and professionalism in all of the platforms.
My goal, as an aspiring investment banking analyst, is to communicate and stay in touch with my undergraduate friends while expanding my professional network and creating a facade necessary to get past recruiters.
As you can see by my Tumblr blog, I like to express my thoughts discretely. Unfortunately, all three of the social platforms are public. Here are my setting and plans so that I meet all of my goals.
I have looked thoroughly through the privacy settings. I don’t want anyone who isn’t approved by me as a friend to be able to view my profile. Additionally, I try to stay away from “liking” items and posting things that I wouldn’t show my mother (thankfully she isn’t on FB). Since I am especially concerned, I allow people to tag me, but prevent others from publicly seeing my pictures. This avoids me having to “untag” images every weekend. Moreover, I use a minimalistic approach to my bio (just like the former theme to this journal).
There is a sometimes debate around the wall portion of FB. Many of my friends have taken their walls down during recruitment time. I’m still on the fence on this one. Right now I don’t have a wall, but people can see my statuses and recent activity. The reason I don’t eliminate it entirely, is because I hate free-riders. I would be free-riding by being able to see other peoples profiles, without giving them access to mine.
I feel the settings and steps I take above allow me to add anyone, professional or just a friend, to my profile. Additionally, banking recruiters shouldn’t have any problems with any of the content since I conscientiously create it myself.
I like Twitter because I can view all news in a summarized and real-time format. By following newspapers like WSJ, FT.com, and NYTimes.com I can keep up to date. Additionally, following interesting people (friends and professionals) allows me to see what they are reading as well.
I am currently looking for a way to post statuses on Twitter and having them show up on FB and Twitter simultaneously. Please let me know if you know a way.
Update: Simply install the twitter widget on your Facebook profile, log in, and the two should be linked.
I recently attended a conference at Stanford University, and met Konstantine, one of the co-founders of LinkedIn. If that wasn’t persuasion enough to create an account, everyone I met at conference wanted to stay in touch on LinkedIn. In the past, I have met many banking professionals and they are satisfied with communicating via email, but everyone in the West Coast insists on staying in touch on LinkedIn. So with out delay, I created an account.
I have to admit this is my favorite social network. I was able to upload my resume, and the profile was created. I like the pay portion of the site as well since writing messages from there almost guarantees a response.
I am currently looking for a way to import all of my FB friends into LinkedIn. I know how annoying FB about giving up information, but let me know if anyone knows a way in the comments section below.
I am satisfied that all three of my accounts meet my goals and require a relatively low amount maintenance. LinkedIn needs to be updated when I update my resume (at least once every 6 months). Once my FB and Twitter are “linked” I only need fuel my Twitter with new status. The Twitter mobile application makes my job easier. If that turns out to be too much work, I’ll just re-tweet an interesting professional’s links!
Check out this site’s twitter feed @Cap_Concept.